An infographic is a visual representation of information or data designed to present complex ideas or concepts in a clear and concise manner. It combines text, images, charts, and graphs to convey information quickly and effectively. Infographics are commonly used in various fields such as journalism, marketing, education, and data analysis.

The purpose of an infographic is to make information more engaging and understandable for the audience. By using visual elements and organising data in a visually appealing way, infographics can simplify complex topics, highlight key points, and facilitate better comprehension.

Infographics can take different forms, including charts and graphs, timelines, flowcharts, maps, diagrams, and comparison tables. They often use colours, icons, illustrations, and typography to enhance visual appeal and communicate information efficiently.

In addition to being used in print media, infographics are also popular on websites, social media platforms, and presentations. They are designed to grab attention, provide a snapshot of information, and communicate a message or story in a visually compelling manner.