by David Sharpe, 4/1/2006
Distributing Your Article
Begin by distributing to article directories. These tend to range from large general portals containing tens of thousands of articles in numerous categories, through to small, niche sites focusing on specific subjects. See the resources box at the end of this article for a listing of nearly 200 article directories to submit to.
Most article directories have an automated process for you to upload, review and submit your content. Some allow HTML formatting, whilst others do not. To save time during the article submission process, consider setting up web page on your computer with the following content that you can cut and paste into each directory:
- Plain Text Article - Simple format used for directories that do not support HTML formatting, such as Bold or Underline.
- HTML-Formatted Article - This version of the article will include tags around the titles, plus bullet points; making it visually more appealing to the audience.
- Keywords - List of keywords for those directories that have their own internal search engines.
- Resource Box - Promotional text for your website, product or service.
Distribution Strategy
Your distribution strategy will depend on the subject of your article, though the more directories you submit to, the more links you will receive and the greater your chance of having your article picked up by a newsletter with several thousand subscribers.
Most article directories require you to register to submit your article. This can make the initial effort quite drawn-out, but once you are registered with the directories the process will be much quicker. Ensure you record the login details for each article directory in a spreadsheet or on a web page on your computer, so that you can quickly navigate to the directory, login and submit your article.
Once you have submitted to the list of directories you could try contacting relevant websites and blogs directly, asking them if they would like to publish your article; just avoid the strategy of spamming hundreds of websites with unsolicited emails and poor quality content.