How to Get Hundreds of One-Way Links Pointing to Your Website - For Free

by David Sharpe, 4/1/2006

Article marketing is the only viable way to quickly build hundreds of one-way links to your website with little or no cost. Follow this step-by-step guide to find out how you can use article marketing (also known as article PR) to develop your own source of quality search engine and link referral traffic.

Creating Your Article

The secret to successful article marketing is quality content -- think viral marketing. Poorly written articles may be accepted on certain directories, but only well written and informative articles will be accepted on the best article directories and consequently published by ezine editors, website owners and bloggers. You are likely to get more traffic from one high quality article than you would from several that are poorly written.

Keep your article short and concise. Aim for about 500 - 700 words, but use more if you feel it is necessary. Consider breaking long articles down into two sections. Distribute the first section to other websites and host the second section on your site only. That way, people will need to visit your site to finish reading the article.

Sell Your Article to the Audience

Use the title and first paragraph to get your article noticed and read by the target audience. The title should sell the key benefits, for example; 'How To Earn Money Selling Insurance Affiliate Products' does not stand out as well as 'Insurance Affiliates Earning More Than £5000 per month -- Find Out How You Can Join Them'.

The first paragraph should build on the benefits stated in the title and provide a clear explanation as to what the reader will discover in the article. Such as: 'Find out how a bunch of college undergraduates are making £1,000s each month, selling insurance affiliate products in between their studies'.

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Finding Your Niche Using Keywords

Using keywords to help find your niche in a competitive market is a "must". Make certain the keywords you identify really tell your potential customers what it is that you are offering. If you are selling a certain kind of widget having a particular characteristic, look for keywords that describe this characteristics that people might be interested in. The more precise you can be, the better your chances are of finding the angle for you to enter the market place. Read 'Finding Your Niche Using Keywords'.

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