Google SEO Tips - Content, Content, Content - page 2

by Matt Jackson, 10/3/2006

Methods To Include Increased Content

It's all well and good knowing that your site needs more content. It's equally useful to know that your visitors will be just as appreciative of this fact as Google will be. The question is, how can it be done?

Using The Proper Page And Sub Page Hierarchy

The most important consideration is how easily accessible and easy to navigate your site is. Simply including tens or hundreds of top level pages is not likely to give the clean navigation system that your user's require even though it will help provide the level of content you should be looking for. One solution is to use a proper hierarchy of internal pages. Under each of the major pages of your site include several sub pages, concentrating on different or more specific keywords and topics. This allows you to target a huge number of your most relevant keywords without creating a site that is difficult to get to grips with.

Site Specific Article Directories

Site-specific article directories are becoming increasingly popular. Including an article directory that is packed full of useful and informative articles gives your visitors real value and, again, allows you to target more keywords and attract more customers. This is actually very similar to the use of pages and sub pages except that you can always ask your visitors, or rely on e-zine article sites, for the majority of the content you require.

Blogs And News Headlines

Blogs and latest news sections are also very popular and beneficial. A lot of sites now include blogs. These can give relevant news stories, talk about specific topics, or just about anything you want. Search engines, including Google, have a certain affinity to the blog because they instinctively recognize that most contain lots of information rich pages. News headlines can concentrate specifically on your website, or company, or they can be more generally based on the industry in which you operate. Many sites use a blog to highlight the news stories because of the ease and affordability.

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9 Tips To Successful Article Submission

Many internet marketers have heard about the traffic that article marketing can bring to a website. Yet, when they try it themselves, they find the results less than rewarding. With article marketing becoming more and more well-known as a FREE (or very cheap) way to quickly gain lots of inbound links to a website, the value of it cannot be over-emphasized. Read '9 Tips To Successful Article Submission'.

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