All You Need To Know About Submission To Web Directories - page 5

by Julia Ramyalg, 11/10/2006

4.4. Write proper title and description for your link

Title of your link is very important because usually it will be linked to your web site as anchor text that has great impact on your web site search engine rankings, so do your best writing title for each link you submit, however do not stuff the title with keywords only because this may cause rejection of your submission by the directory editor. Write normal informative phrases describing your web site topics, services, products, ideas.

If the web directory submission rules allow using 2-3 keywords or key phrases in the title and description, do not miss that chance; however try to 'mix' the keywords with other normal words.

Do not exceed the allowed limit of characters otherwise your title will be truncated or the whole listing rejected.

Vary the link title and description at least slightly for each submission to make the links look natural in eyes or search engines. When search engines find hundreds or thousands of links to your web site with the same anchor text (title) and description, they just discount the links value and your money and time were wasted to no result in rankings. It's enough just to change one word in title and phrases order in the description from directory to directory, and use different keywords for every 10th web directory to get natural links for your web site and improve its rankings for all the keywords.

Remember that human users are also interested in your web site listing and if will follow the link if they find its interesting and useful. That's why to use normal language for the title and description, that takes attention of the users and prompt them to click the link.

4.5. Write down all web directories you have submitted your web site to

The first reason for this is to avoid repeated submission to the same web directory because this may cause the first submission rejection or deletion. Also it's just helpful and handy to have summary list of where and when you submitted your web site, so in few weeks you can return and check if your web site has been added, because some web directories send notification about web site inclusion but some do not and you have to check it manually.

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