I am firmly committed to encouraging and assisting companies and organizations to get on the web and to do so successfully. Despite the dot.bomb debacle, the Internet remains the most significant mega-trend of our age and its usage continues to grow and spread at an amazing rate. Read 'Please stop designing web sites backwards! Choose keywords and keyword phrases first.'.

Of all the important decisions that go into a successful Pay Per Click Advertising program, the most critical one is which keywords to target. Choosing the right keywords will drive a continuous stream of qualified buyers to your site at affordable CPC's. Choosing the wrong keywords will negate even the most well planned Pay Per Click Advertising strategy. Read 'Choosing The Right Keywords For Your Pay Per Click Advertising Campaign'.

Search engines are the vehicles that drive potential customers to your websites. But in order for visitors to reach their destination - your website - you need to provide them with specific and effective signs that will direct them right to your site. You do this by creating carefully chosen keywords. Read 'Keywords Selection For Search Engine Traffic'.

One of the first research tasks in search engine optimization (SEO) is selecting your keywords. This, at first glance may seem like a 'no-brainer', this is far from the truth. The keywords you optimize and market to the Search Engines with, could, in the end, be the difference between success and failure of your internet business. Sound excessive? Read 'Keyword Development; The path to internet success'.

You're site has been running in a hosted environment for several months now. Traffic is trickling in at a slow pace, your Google PageRank is 0, and your monthly bills are starting to mount. You are about to give up all hope when you happen upon a professional SEO service promising you top-10 rankings. You hesitate and wonder if it's too good to be true. Read 'The Dark Side of SEO - Detecting Black Hat Marketing Techniques'.