Insider Secrets to Strategic Internet Marketing - page 20

Does SEO Marketing Really Work?

SEO Marketing or Search Engine Optimization not only works but in fact is highly effective and has been responsible for transforming many unknown web sites into popular destinations on the World Wide Web today. This is hardly surprising when a vast majority of the traffic that visits web sites is still coming from search engines. Read 'Does SEO Marketing Really Work?'.

Ethics, Best Practices and SEO - A Crisis in the Profession?

There has been much debate recently on the practice of ethical Search Engine Optimization (SEO). The recent removal of a high profile SEO company from the Google results has plunged the industry into yet another debate on what is ethical and what is not in our profession. Ask any two SEO's what they consider to be ethical in their pursuit of top results and you will most likely get two very different answers. Hence, the lack of agreement on what is ethical and what is not. Read 'Ethics, Best Practices and SEO - A Crisis in the Profession?'.

Create a Google Sitemap

One of the hot new website promotion tips du jour is the Google Sitemap. This is a small XML file that sits on a website and provides information for Googlebot when it comes to visit. Is this file useful? What does it do? How do I create one? How do I get Google to find it? Well, let me tell you. Read 'Create a Google Sitemap'.

The Miracles A Blog Can Do For Your Business

"Blogs will change your business," screamed a BusinessWeek magazine cover story headline a few months ago. In what has to be the most detailed and yet entertaining coverage of this subject in recent times, this fascinating BusinessWeek article went on to threaten; "Your customers and rivals are figuring blogs out. Our advice: Catch up... or catch you later." Read 'The Miracles A Blog Can Do For Your Business'.

Beginner's Guide to Search Engine Optimization

Search Engine Optimization, also known as SEO, is the art and science of making web pages attractive to the search engines. The better optimized the page is, the higher a ranking it will achieve in search engine result listings. This is especially critical because most people who use search engines only look at the first page or two of the search results. Read 'Beginner's Guide to Search Engine Optimization'.

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Keywords Selection For Search Engine Traffic

Search engines are the vehicles that drive potential customers to your websites. But in order for visitors to reach their destination - your website - you need to provide them with specific and effective signs that will direct them right to your site. You do this by creating carefully chosen keywords. Read 'Keywords Selection For Search Engine Traffic'.

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The Key to Keywords

Sometimes we take the Internet so for granted. Browsing on the Internet has become almost second nature to us. The minute we come across something that we want to find out about, we connect to the Internet, go to our favorite search engine and type our query into the search bar. As soon as we hit the search button, we are given pages and pages of results, some we can use and others that are not so relevant. Read 'The Key to Keywords'.

The Importance of Choosing Your Website Keywords Carefully

The importance of choosing your website keywords carefully is very high. The reason for this is many search engines rely on keywords, at least partially, to help determine the rank of your web page when certain keywords are searched for. As a result, you want to make sure you know how to utilize keywords properly so that you get the most benefit from this wonderful tool. Read 'The Importance of Choosing Your Website Keywords Carefully'.

Please stop designing web sites backwards! Choose keywords and keyword phrases first.

I am firmly committed to encouraging and assisting companies and organizations to get on the web and to do so successfully. Despite the dot.bomb debacle, the Internet remains the most significant mega-trend of our age and its usage continues to grow and spread at an amazing rate. Read 'Please stop designing web sites backwards! Choose keywords and keyword phrases first.'.