Strategic Internet Marketing Solutions

We specialise in the research, development and implemention of strategic Internet marketing solutions to drive prospects to your website.

Since April 2000 we have delivered a variety of successful projects that continue to enable our clients to succeed online. We have relished the challenge of delivering bespoke, sophisticated and interactive Internet facing software systems, and enjoyed the thrill of driving forward innovative online marketing strategies in very competitive markets.

Strategic Internet Marketing Services

Our strategic Internet marketing services framework for achieving highly visible websites follows these key steps:

  1. Current website visibility analysis
  2. Keyword optimisation
  3. Website competitive intelligence analysis
  4. Content optimisation for maximum visibility
  5. Update website and content for maximum visibility
  6. Internet marketing
  7. Monitor and review

The framework is adapted to suit the specific needs of a project, and has achieved significant results for our clients.

Feature article

Monitoring Search Engine Positions

Since search engines are the first stop for people on the Internet looking for goods or services, the position your website appears in search results is an important factor. If your URL shows up far down the results list, the chances of the consumer never finding you increase incrementally. Once you achieve a high search engine position, it is essential that you make sure you maintain the high ranking you have worked so hard to achieve. Read 'Monitoring Search Engine Positions'.

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Latest articles

The Importance of Choosing Your Website Keywords Carefully

The importance of choosing your website keywords carefully is very high. The reason for this is many search engines rely on keywords, at least partially, to help determine the rank of your web page when certain keywords are searched for. As a result, you want to make sure you know how to utilize keywords properly so that you get the most benefit from this wonderful tool. Read 'The Importance of Choosing Your Website Keywords Carefully'.

Please stop designing web sites backwards! Choose keywords and keyword phrases first.

I am firmly committed to encouraging and assisting companies and organizations to get on the web and to do so successfully. Despite the dot.bomb debacle, the Internet remains the most significant mega-trend of our age and its usage continues to grow and spread at an amazing rate. Read 'Please stop designing web sites backwards! Choose keywords and keyword phrases first.'.